Designer Labels and Packaging Design That Get Picked Up
Get creative when marketing your product...eye-catching label designs for various products from beer to fertilizers.
For almost 30 years, I’ve done packaging design for small producers: breweries, wineries, food brands, and even garden products. The carousel above shows the range: bold characters, clear type, and layouts built for real shelves, not just screens.
I Design Anything That Wraps a Product
Beer label design and beverage label design for craft beers, sodas, and ciders. I draw the main art, set the hierarchy, and leave room for ABV and legal text.
Wine label design. I design for the bottle shape you actually use.
Sticker labels and small-run packaging for jars, boxes, bags, and promo stickers. I set up the die line so your printer doesn’t call you back.
Designer labels for specialty products, from hot sauce to fertilizer. If it needs to stand out in a crowded row, I can draw it.
How I Build a Label (My Process)
- Shelf check. You tell me where it sells and who it sits next to. I look at the competition first.
- Sketch. I draw 3–5 quick concepts by hand. Character, type, and layout in one go.
- Layout with law. I place ingredients, barcodes, and warnings early so the design works around them, not after.
- Print test. I run a color proof and check it on the actual stock. That’s how I catch issues with dark inks or small type.
- Hand-off. You get print-ready PDFs with bleeds, plus the source files.
What You Take to the Printer
- Print PDF/X with die line and bleed
- Source AI file with layers organized
- Color specs (CMYK + Pantone if needed)
- Web versions for your shop and social
Need all the sides, not just the front? I do full packaging design, too.
Give me the dimensions of your bottle, and I’ll sketch out a direction.